Two decades ago, the Radio Advertising Bureau (RAB) launched one of the most widely embraced pro-radio campaigns ever conceived. It was called Radio Gets Results, for which an eponymous jingle package was created by Tuesday Productions and sent free to participating stations.
The RAB’s Radio Gets Results initiative encouraged radio stations across America to submit their own advertiser success stories to RAB, where they were in turn compiled and distributed to advertising agencies, marketing chiefs, radio stations, and advertisers to promote the power of radio advertising.
Other pro-radio campaigns have been introduced over the past 20 years, including a re-imagined “Radio Gets Results” campaign produced by TM Productions, but in our opinion, the original campaign was in a league of its own.
GBS is pleased to offer your station the original Radio Gets Results jingle package as a free download. We hope you will enjoy and make use of it. Just fill out the form below.